award winning d-max takes pride of place at the cv show 2018

Birmingham 20th April 2018 – With less than a week to go until the CV Show 2018, Isuzu UK – the pickup professionals, offer a glimpse into its offerings for this year’s show. Isuzu UK can be found at stand 5F65 - Hall 5 at the CV Show 2018.

Visitors to the annual show will have the opportunity to explore the award-winning D-Max, on the stand, on the tarmac and in the mud, truly experiencing the capabilities of the workhorse D-Max model. Taking centre stage on the main stand, Isuzu UK is set to launch two new D-Max models, premiered exclusively for CV Show attendees at 11:00 on the 24th April 2018. The launch will offer visitors a first look at two new pickup variants that have yet to be seen by the British public and global audiences.

Accompanying these vehicles on stand will be D-Max favourites; the Blade, Utah and also popular Utility based conversion pickups, all used day to day by pickup driving professionals across the UK. The Utility conversions showcased will feature work from official Isuzu UK conversion partners Strongs and Cumberland Platforms.

Not one to miss, the D-Max Arctic Trucks AT35 will also be on show bringing a bold and powerful presence to the annual UK show. The AT35 is a perfect combination of hardwearing dependability, agility and style, truly a pickup fit for purpose. With high levels of comfort and luxury, this powerful vehicle not only looks the part when it comes to a hard day’s work, it is the part.

Free to book direct from the Isuzu UK stand, stand 5F65 - Hall 5, visitors can also experience the professional workhorse in action with a fleet of D-Max’s on hand to put through their paces. Unlike traditional test drives, CV show visitors have the unique opportunity to tackle Isuzu’s off-roading course. Planned specifically to showcase the D-Max’s class leading capabilities and handling, the route allows drivers to simulate everyday driving conditions on local road routes, witnessing first-hand the frugality of the D-Max – without the need for AdBlue.

The award-winning D-Max has already had a successful 2018 being named both WhatVan? Pickup Of the Year 2018 and Professional Pickup and 4X4 Magazines Most Reliable Pickup of 2018, impressing judges across the board with its workhorse nature, unbeatable reliability, 1 tonne payload and maximum 3.5 tonne towing capability. 

For more information on the Isuzu range, visit Stand 5F65 - Hall 5 at the CV Show 2018 or head to for further details and offers.


Note to Editors:

For further Isuzu news and images, visit To stay informed of the latest news about Isuzu and the Isuzu D-Max, please follow @IsuzuUKPR on Twitter.

PR contacts:

Dev Mistry
Press and PR Manager
Tel: 0121 7474 4000
Mob: 07857 033 731

Sam Pollock
Press & PR Assistant
Tel: 0121 730 8199
Mob: 07857 033 731


From the day we were founded in 1916 in Japan, and when we started Isuzu UK in 1987 to import and distribute our legendary Trooper model, we have always been about what our customers need and want.

Today, equipped with a punchy 1.9L turbo diesel engine, the D-Max pick up is leading our charge, delivering 164PS and 360Nm of torque. Each new model comes with 125,000 mile/5 Year warranty and 5 years UK and European roadside assistance. With towing capabilities of 3.5 tonnes, a maximum payload of 1,126kg and a 4x4 drive, the Isuzu D-Max works for customers day and night even achieving 40.4mpg, meeting Euro 6 emissions standards without the need for AdBlue.

Isuzu are the pick-up professionals. We speak the language of pick-up professionals aiming to meet our customers every individual need. At Isuzu we only make commercial vehicles. We focus on making our pick-ups tough, strong and built to go the distance.

For more information on the Isuzu range visit


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D-Max 235

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